Privacy & Cookies
Townhouse Hotel, BW Signature Collection (hereinafter “we”, “our” or “us”) is committed to protecting the privacy of our guests and website visitors. This policy explains how we collect, use, disclose, store, and safeguard personal information in connection with your use of our website, inquiries, reservations, and hotel services. It also explains how cookies and similar technologies are used on our Site.
Information We Collect
We collect information that you provide directly, information collected automatically, and information received from trusted service providers involved in reservations and guest services.
Information you provide. This may include your name, email address, phone number, mailing address, stay preferences, reservation details, payment information, and any information you share when contacting us or booking a room.
Automatically collected information. When you visit our Site, we may collect device identifiers, IP address, browser type, pages viewed, referring pages, date and time of access, and similar usage data.
Reservation and stay information. When you make a booking or stay with us, we may collect arrival and departure dates, room preferences, guest counts, payment confirmations, communications, and service requests.
Third-party information. We may receive information from booking platforms, payment processors, analytics providers, and other partners that help us operate the hotel and Site.
How We Use Information
We use collected information to:
- process reservations and guest requests;
- provide check-in, stay, and checkout support;
- send booking confirmations, pre-arrival details, and service communications;
- respond to inquiries and provide customer support;
- improve our Site, hotel services, and guest experience;
- meet legal, security, and accounting obligations; and
- send optional marketing communications where permitted by law and your preferences.
Messaging and Guest Communications
If you provide your phone number, you may receive operational text messages related to your reservation or stay, such as confirmation details, arrival instructions, service updates, and responses to requests. Message and data rates may apply. You may opt out at any time by replying STOP. For help, reply HELP or contact the front desk.
Sharing Information
We do not sell personal information. We may share limited information with service providers that help us operate reservations, payments, analytics, technology, guest communications, and hotel operations. We may also share information when required by law, to protect safety and security, or in connection with a business transaction.
Retention
We keep personal information only as long as needed for the purposes described in this policy, to provide services, comply with legal and accounting requirements, resolve disputes, and enforce our agreements.
Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
Cookie Statement
Cookie Definition Cookies are small data files stored on your device when you visit a website. They help the Site function, remember preferences, analyze traffic, and support booking and marketing features.
Types of Cookies The Site may use:
- session cookies for essential website functionality during a visit;
- persistent cookies to remember preferences and improve returning visits;
- third-party cookies from analytics or service partners that help us understand Site usage.
You can manage cookies through your browser settings. Disabling cookies may affect Site features, including booking-related functionality.
Further Information
We may update this Privacy & Cookies Policy from time to time. Changes take effect when posted on the Site. Your continued use of the Site after updates are posted means you acknowledge the revised policy.
Governing Language:The English language shall control this policy, notwithstanding any translation.
If you have questions about this policy or how we handle your information, please contact us through the hotel website or front desk.
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